Most business leaders were never taught how to lead people — only how to push results. That’s where we come in.

Welcome to Reframe Leadership

Reframe Leadership exists to help founders and business owners address the emotional roots of their challenges.

Let's Develop Together

Our Story After more than 20 years leading sales-driven companies, we’ve seen it all — hypergrowth, stagnation, family-business tension, high turnover, unclear roles, and burned-out owners. The real cause is rarely the market or the team. It’s the leadership model itself.

Meet Diaa Khreish Founder, Reframe Leadership

Diaa is a seasoned leader, business strategist, and emotional intelligence expert with over two decades of experience in the medical and dental industries. Known for his straightforward, emotionally intelligent approach, Diaa works closely with founders and their teams to: - Surface what’s not being said - Create psychological safety and accountability - Design sustainable structures that reduce dependence on the owner.
His belief? Real leadership starts with knowing yourself first.

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Testimonials

What Our Customers Say?

More than 99% customer satisfaction is our success.

Reframe Leadership has been absolutely great to work with and they definitely have gone above and beyond for us by streamlining all of our accounts so that we can focus.
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Heather Smith - Talk

Director, Radical Orange Pty Ltd.
Reframe Leadership has been absolutely great to work with and they definitely have gone above and beyond for us by streamlining all of our accounts so that we can focus.
aw10

Heather Smith - Talk

Director, Radical Orange Pty Ltd.